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Next9 Insight

Next9 has received stable crisis-proofness certificate

Next9 Insight

Based on its 2020 financial performance, and the stability it could provide in the midst of the COVID-19 pandemic, Next9 has been awarded the trustworthy and low risk “A” grade enterprise distinction by OPTEN Kft.   The crisis-proofness index is an independent, general composite indicator, which focuses on financial and other company data considered high priority in case of an economic downturn. OPTEN Kft.’s risk classification is a country-wide company qualification methodology, which uses modern data mining algorithms based on several hundreds of variables.     

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Netre Fel! (Get on the net!) program, assisting digital education, has officially kicked off

Next9 Insight

Digital accomplishments have become so consolidated into our daily lives that they will remain with us even after the pandemic threat is over. That is why it is important for members of the elder generation to learn how to use a computer and a smartphone. While younger people Google technological questions, those over the age of 65 prefer to turn to their children and grandchildren for advice. NMHH has launched an educational program to help the elderly formulate conscious net using habits with the support of younger helpers and improve their quality of life with their newly acquired digital skills. ...

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Pilsner Urquell beer bottle will be 100 % renewable

Next9 Insight

How can tradition and innovation appear together on a beer bottle? How are design and sustainability brought together? The bottle of the world-famous Pilsner Urquell beer has been renewed. All foil and plastic have been removed from the bottle, so the category creator Czech beer will be available with a 100 % recyclable packaging. The new design simultaneously conveys the history of the nearly 180 years old Plzeň beer brewing and innovation, and also demonstrates how renewal is possible in the name of originality.  We created a video for the introductory campaign, in which we presented the fine details of...

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Nespresso introduces Vertuo, the new generation of capsule coffee machines

Next9 Insight
Nespresso Vertuo kávékészülékek

Nespresso’s Vertuo system – coffee machine and new types of capsules – creates a unique coffee experience from espressos and long coffees all the way to a really large cup – in the style of new wave, artisanal coffee houses. The system automatically chooses the most suitable parameters for the given capsule, and thanks to its innovative Centrifusion™ technology, tops our coffee with a silky, extremely rich crema. As part of the launch campaign, we organized a spectacular online PR event with 70 participants.  The invitees participated from the own homes yet they were very much part of the interactive...

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Nestlé conducted a global survey about the challenges of modern parenting

Next9 Insight

Every second Hungarian mother and father has a guilty conscience over not being a good enough parent. As it becomes clear from Nestlé’s global, representative Parenting Index survey, we are not alone, since parents with small children around the world feel it is a great burden to live up to expectations. The aim of our joint content marketing campaign with Nestlé was to raise awareness about the complex yet universal challenges of parenting, and thereby support mothers and fathers in the first thousand days of becoming a parent. We created a pressrelease about the findings, which we rounded out with...

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Ringier  Axel Springer gifted 4,000 pensioners reading materials

Next9 Insight

Our client, Ringier Axel Springer Hungary has donated 52,000 entertainment and informative magazines to care facilities for the elderly in the capital and in the countryside, providing useful and entertaining activities to nearly 4,000 pensioners to ease the lockdown of nearly a full year.  Tibor Kovács, managing director of Ringier Axel Springer Hungary and Erzsébet Gy. Németh, Deputy Lord Mayor, presented several pallets of the colorful printed materials.  Our PR agency was in charge of the organization and communication aspects of the donation.   

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Hard seltzer: VIPER breaks into the Hungarian market by building a new alcoholic beverage category

Next9 Insight

We supported the market entry of Viper, Hungary’s first hard seltzer, with a PR campaign. The aerated, new alcoholic beverage category has gained extreme popularity in recent years in the USA, and Dreher Breweries is the first in the market to bring the refreshing summer favorite to Hungarian consumers.  In the first round, the news was announced in a  pressrelease via major economic and lifestyle media and beer bloggers. In the second phase of communication, we sent attractive product packages to journalists to taste Viper. 

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Series of stories for children with PKU

Next9 Insight
Balázsy Panna mesesorozata a PKU nevű ritka anyagcserebetegséggel élő gyerekek számára a Nestlé Morzsacsaták Facebook oldalán.

Our colleague, Panna Balázsy, is also a popular author of children’s books. She has been writing a series of stories each month for children suffering from a rare metabolism disorder, PKU. The main protagonists of these stories presented on Morzsacsaták Facebook page are Vica and Manka and their cute little plush toy, Piku. In addition to stories revolving around the months of the year, families affected by PKU also enjoyed a tale about the positive aspects of the condition, the quarantine, a story about Indian summer and Christmas. The series continues in 2021. Illustrations are made by Renáta Rippl.

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Next9 among finalists of European Excellence Awards 2020

Next9 Insight

It is our great pleasure to announce that along with Dreher Breweries we were among the finalists of European Excellence Awards 2020, for the communication campaign of Dreher Beer Museum, supporting the museum’s renovation and online presence. We are really proud of this achievement and wholeheartedly congratulate all our colleagues at Dreher and Next9 who worked on this project!

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